Privacy Policy

Data protection declaration

Notice and Privacy Policy

Data protection in the general sense and in particular that of your personal data is a priority for us.

The purpose of this Privacy Statement is to inform you why and why we collect and use personal data when browsing our websites.

By "Personal data", we mean any information relating to your person or allowing you to identify yourself personally, such as your surname and first name, your postal or e-mail address and your telephone number....

This Data Protection Statement further informs you about the use that is made of your personal data, the duration of their retention and the rights that you may exercise in relation thereto.

1. Introduction

We attach great importance to the processing of all data in particular your personal data. Personal data shall be treated confidentially in strict compliance with legal requirements.

2. Scope and acceptance of this document

When you browse our websites or when you provide us with your personal data, you fully agree to the terms of this document.

If you refuse the terms and conditions of this document, please do not use our websites, do not provide us with your personal data and immediately disconnect from our websites.

This Data Protection Statement applies regardless of the channel you use to contact us; through our websites, by phone, in a store, in an app, via a social network or during an event.

3. Data collected

3.1. In general

Personal data we collect include general data such as your surname and first name, postal and electronic addresses, telephone numbers and date of birth.

If you order goods or services from our websites, other information is still collected, such as customer data (orders passed, delivery address, customer account, etc.). Depending on your payment choices, bank type data may be collected.

Personal data can be collected from different sources, such as:

Electronic and online interactions via our websites, mobile applications, messaging or social networks ;

Offline interactions, especially through our direct marketing campaigns, when registering in paper format or participating in competitions.

3.2 Data you send us directly

These are the data that you make available to us with your consent, for example by filling in a contact form or by registering on our websites in particular:

Your personal details, including any information we could contact you with, for example, surname, first name, e-mail or postal address, as well as your phone number, photos/images, pseudo ;

Your demographic information, e.g. sex, age and date of birth, geographical location ;

Access information to your user account, including any data necessary for creating a user account, such as login identifiers, user name, password and security question/answer;

Your payment information, especially for purchases made, e.g. credit card number, date of validity, name and billing address, bank intermediary ;

The information you provide about your experience with products and services, such as your comments and/or suggestions and any other feedback related to your user experience of our websites ;

Your favorite products, hobbies, interests, and information about your home or lifestyle.

3.3 Data collected during interactions with our websites

Some data is automatically collected by our computer systems when you visit our websites and are transmitted to us by your Internet browser. Most of them are anonymous. These are mainly technical data for use, which contain, among other things, the following information: user agent, browser type and version, operating system, http header information, URL of the previously visited site, IP address of the computer accessing the site, time of server request and status of connection, duration of connection, pages displayed, etc.

In addition, we use cookies and other tracking technologies, which collect certain types of information when you interact with our websites.

We collect, process and use personal data only to the extent that it is necessary for the preparation, drafting of the content and modification of the legal relations between you and us.

4. Why are your personal data collected and how are they processed?

When you use our services, for example by purchasing goods or services, we process your personal data.

4.1. Benefit management

This information is collected, processed and used only if you have previously given your consent for the processing of the said data as part of the registration procedure on our websites. In this context, for example, we collect information about your creditworthiness from third party providers to decide whether or not we can offer you purchases on an invoice basis.

When you order us goods or services we use your personal data to send you these goods and services, to process your request and possibly to complete a specific guarantee related to the article concerned ;

When you create or manage your account with our websites we use your personal data for filing and scheduling purposes ;

We use your personal data to identify you during telephone contact to ensure that we have the right online contact person ;

When you contact us as part of a complaint or return, we use your personal data to serve you effectively ;

We use your personal data to provide you with optimal consumer services and in line with your values and desires ;

We use your personal data in order to offer you marketing communication when you have previously agreed to receive them, including using the order history; information on purchases, such as purchase date, type, quantity and value of goods and services purchased, basket contents and means of payment used.

4.2 Statistical monitoring

We collect data for statistical purposes, including purchasing behaviour. We analyse the purchasing behaviour of our customers and thus obtain information about their preferences and affinity with certain products or services, as well as other information that we consider when improving our services (categories, presentations, highlights, etc.). This allows us to optimize our offers so that they correspond as closely as possible to the desires of our customers.

4.3 Website management

Among the personal data collected, some allow us to guarantee the necessary reliability of our websites while other data are used to analyze the use of our websites and navigation in general.

These analyses allow us to optimize our websites as well as the automatic distribution of offers that may interest you. This information is used in particular to better understand the use of our websites and to improve their content, functionality and accessibility. For example, they allow us to see which websites we come from most of our visitors, which pages they visit most and which page they leave us most often.

5Data transmission

We may transmit your personal data to third parties for the following purposes:

Use of service providers in the context of the contract that binds us, particularly in the execution of orders and contracts, such as postal services, carriers, receipts, etc.

Use of service providers in marketing operations, including competitions, provided that we have previously received your agreement.

Under no circumstances do we transmit your personal data to third parties intending to use it for direct marketing purposes.

We do not transmit any data abroad. All data are stored in Switzerland.

6. Protection and backup of your personal data

Security and confidentiality are our priority, whether for our own data or the information you entrust to us.

The evolution and constant monitoring of new security measures is a high protective factor.

Nowadays, relying on companies whose profession is data protection allows us to optimize the security we could never offer. It is a profession in its own right and it is better to remain humble when it comes to security.

Furthermore, thanks to an overall policy of certification of the facilities and procedures (ISO 14001, ISO 50001, ISO 27001) of our web hosting company, we benefit from optimal security measures for hosting our websites.

7. Retention of your data

We keep your personal data for as long as necessary for the performance of the service for which it was collected, but without exceeding the maximum period provided by law.

We remove them, as long as they are no longer necessary, and in any case at the end of the retention period prescribed by law.

Access to your data – Your rights

In accordance with the legal provisions in force, you have at any time a full right of access to your personal data stored through our websites. You may request without reservation their consultation, correction or deletion.

We are at your disposal to facilitate the management of your personal data on our websites and we are committed to doing so quickly.

Of course, in accordance with the legal provisions in force, you have the right to appeal to the Federal Data Protection Officer in the event of a breach of data protection.

Version January 2024